{"id":2874,"date":"2020-11-01T16:32:18","date_gmt":"2020-11-01T21:32:18","guid":{"rendered":"https:\/\/journals.law.harvard.edu\/jsel\/?p=2874"},"modified":"2023-07-25T11:41:13","modified_gmt":"2023-07-25T15:41:13","slug":"ropes-gray-law360-colorado-university-sports-betting-sponsorship","status":"publish","type":"post","link":"https:\/\/journals.law.harvard.edu\/jsel\/2020\/11\/ropes-gray-law360-colorado-university-sports-betting-sponsorship\/","title":{"rendered":"Ropes &amp; Gray &#8211; In\u00a0Law360, Attorneys Evaluate University of Colorado Sports Betting Sponsorship and NCAA Challenges"},"content":{"rendered":"<h1 class=\"alertSubtitle\">In\u00a0<em>Law360<\/em>, Attorneys Evaluate University of Colorado Sports Betting Sponsorship and NCAA Challenges<\/h1>\n<p class=\"meta\">October 8, 2020<span class=\"practice\">Practices:\u00a0<a href=\"https:\/\/www.ropesgray.com\/en\/practices\/litigation\" target=\"_blank\" rel=\"noopener noreferrer\">Litigation<\/a>,\u00a0<a href=\"https:\/\/www.ropesgray.com\/en\/practices\/sports\" target=\"_blank\" rel=\"noopener noreferrer\">Sports<\/a><\/span><\/p>\n<p class=\"p1\">To read this article as originally published on the Ropes &amp; Gray website, click <a href=\"https:\/\/www.ropesgray.com\/en\/newsroom\/news\/2020\/10\/In-Law360-Attorneys-Evaluate-University-of-Colorado-Sports-Betting-Sponsorship-and-NCAA-Challenges\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a>.<\/p>\n<p>The University of Colorado recently announced that its athletic program has entered into a corporate sponsorship agreement with PointsBet, an online sportsbook. This arrangement could present some significant challenges for the National Collegiate Athletic Association as it continues to address the rapid growth of sports betting in the U.S.<\/p>\n<p>In\u00a0<em><a href=\"https:\/\/www.law360.com\/articles\/1317076\" target=\"_blank\" rel=\"noopener noreferrer\">Law360<\/a><\/em>, litigation &amp; enforcement partner\u00a0<strong>Christopher Conniff\u00a0<\/strong>and associate\u00a0<strong>Nicholas Macri<\/strong>\u00a0(both of New York) explain that sponsorship agreements with sportsbooks, while potentially lucrative, will also present significant compliance and integrity issues. Specifically, college athletic departments will need to adopt additional protocols to maintain game integrity and adherence to NCAA sports-betting rules.<\/p>\n<p>The authors note that the University of Colorado&#8217;s partnership with PointsBet has the potential to usher in a new relationship between major college sports and sports betting. But such relationships are not without risk.<\/p>\n<div class=\"clearfix\">\n<nav class=\"print-and-share bottom clearfix hidden-phone pull-right\">\n<h4>ATTORNEYS<\/h4>\n<\/nav>\n<\/div>\n<div id=\"related-content\" class=\"row\">\n<div id=\"module-attorneys\" class=\"span4\">\n<div class=\"column-inner\">\n<div class=\"module\">\n<div id=\"attorneys-content\" class=\"module-content collapse in\">\n<div class=\"module-content-inner\">\n<ul class=\"expandable-list\" data-taxonomy=\"attorneys\">\n<li><a href=\"https:\/\/www.ropesgray.com\/en\/biographies\/c\/christopher-p-conniff\" target=\"_blank\" rel=\"noopener noreferrer\">Christopher P. Conniff<\/a><\/li>\n<li><a href=\"https:\/\/www.ropesgray.com\/en\/biographies\/m\/nicholas-macri\" target=\"_blank\" rel=\"noopener noreferrer\">Nicholas Macri<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In\u00a0Law360, Attorneys Evaluate University of Colorado Sports Betting Sponsorship and NCAA Challenges October 8, 2020Practices:\u00a0Litigation,\u00a0Sports To read this article as originally published on the Ropes &amp; Gray website, click here. The University of Colorado recently announced that its athletic program has entered into a corporate sponsorship agreement with PointsBet, an online sportsbook. This arrangement could [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":2882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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